Book Marketing & Self-Publishing Coaching

The book marketing membership that helps indie authors sell more books

Personalized book promotion coaching, editing, and self-publishing support — built around your goals, your timeline, your story.

Choose the level of book marketing support that fits where you are in your indie author journey.


Foundation
$ 295 /month

Best for writers just getting started on their publishing journey.


What's included
  • Creator Membership in the Author's Loft App
  • One featured author interview
  • Basic promotion inside the Author's Loft App
  • Monthly strategy session
  • Reader growth and audience-building guidance
  • Developmental feedback on up to 3 chapters/month
  • Basic branding guidance
  • Publishing roadmap and action plan
  • Community support and accountability
Join Foundation — $295/mo
Success
$ 995 /month

Best for writers wanting full-service publishing and marketing execution.


What's included
  • Everything in Growth, plus:
  • Priority access and support
  • Unlimited promotion inside the Author's Loft App
  • Ghostwriting support
  • Full developmental, line & copyediting
  • eBook and paperback formatting + cover design
  • Full publishing guidance + Amazon KDP support
  • Advanced branding and platform-building strategy
  • Reader growth campaigns
  • Book launch planning and execution
  • Ongoing marketing and audience-building support
Join Success — $995/mo

Why authors choose
the Formula

Every membership includes a real conversation with us. No templates, no shortcuts — just focused work on getting your book into readers' hands.

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Start with a call

Every tier begins with a strategy call so we understand exactly where you are and where you want to go.

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Cancel anytime

Month-to-month. No contracts, no lock-ins. Stay because it's working, not because you're stuck.

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Built for indie authors

Everything here is designed for self-published and independent authors — not for traditional publishing gatekeepers.

Frequently Asked

Everything you want to
know before joining

Real answers to the questions authors ask us most — no marketing fluff.

Foundation ($295/mo) is the right starting point if you're newer to publishing, working on your first book, or need clarity on your roadmap. You get monthly strategy sessions, developmental chapter feedback, and community support to keep you moving.

Growth ($495/mo) is for writers who are actively writing and want real editing, launch support, and help building an audience. It adds hands-on editing, eBook formatting, branding support, and launch planning on top of Foundation.

Success ($995/mo) is for authors who want the full package — ghostwriting assistance, complete editing, cover design, Amazon KDP publishing support, and ongoing marketing. If you want a team in your corner handling the heavy lifting, this is it.

Not sure? Schedule a free call — we'll tell you honestly which tier fits your situation.

Each tier builds on the one below it — you never lose features as you move up. The main differences are the depth of editing support, the level of marketing and launch help, and the amount of hands-on promotion you get inside the Author's Loft app.

Foundation gives you strategy and guidance. Growth adds execution support (editing, formatting, social strategy). Success takes over the production side so you can focus on writing.

Simple: we take 0% of your book sales. Zero. Every dollar your book earns goes directly to you.

Our business model is your membership subscription — not a cut of your royalties. That means we're genuinely incentivized to help you sell more books, not to clip a percentage off your work. Traditional publishing deals, vanity presses, and some coaching programs take 15–50% of what you earn. We don't.

You publish through Amazon KDP or wherever you choose. The money from readers lands in your account, not ours.

Yes — 100%. Your work is yours, full stop. We never claim ownership of anything you write, and you're never locked into publishing through us.

You retain all intellectual property rights, publishing rights, and distribution rights to your book. We're here to coach and support you, not to own a piece of your creative work. If you leave the membership tomorrow, everything you created while working with us stays with you.

Yes, no questions asked. All memberships are month-to-month. There are no contracts, no lock-in periods, and no cancellation fees.

We want you to stay because it's genuinely working for you — not because you're trapped in fine print. If your situation changes or you need a break, just cancel and your membership ends at the next billing cycle.

Not at all. If you can send an email and download an app, you're set. The Author's Loft app is built for writers, not tech enthusiasts.

We also walk you through everything in your onboarding strategy call. If you ever get stuck, we're here to help — that's literally what the membership is for.

Yes — and this is especially built for you. Most of our members are already on KDP or thinking about it. We don't ask you to switch platforms or change your publishing setup.

We help you get more readers, improve your books before they launch, build your author brand, and grow an email list so you're not completely dependent on Amazon's algorithms. You keep publishing where you want. We just help you do it better.

Three things set us apart:

0% royalties. Most platforms — and virtually all traditional publishers — take a cut of your earnings. We never do.

Real support, not templates. You work directly with people who know publishing. This isn't a course library or a forum — it's active, personalized coaching.

Built for indie authors. Everything here is designed around self-publishing realities: Amazon KDP, building a direct reader relationship, launching without a legacy publisher's marketing budget.

Every member gets access to the Author's Loft app, community support, and at least one monthly strategy session. Higher tiers add editing, formatting, branding, launch support, and marketing guidance.

Every membership also starts with an onboarding strategy call — so before we do any work together, we understand your book, your goals, and where you are in your journey. Support scales with your tier, but the personal attention starts on day one.

Still have questions? We'd love to answer them on a call.

Schedule a Free Call →